MUSIC TO THE EARS

TOWNHALL & SYMPHONYHALLAPPOINTSDIRECTOR OF MARKETINGANDBUSINESSDEVELOPMENT

Issued: 27 October 2008

Town Hall & Symphony Hall, Birmingham has announced the appointment of Frances Mann to the senior management team. She joins the company as Director of Marketing and Business Development.

Frances has many years experience in marketing, principally in the tourism and visitor sectors, and was most recently Marketing Manager at Marketing Birmingham. A keen pianist herself, Frances comes from a very musical background – her paternal grandparents were both players in the City of Birmingham Symphony Orchestra. Frances says, “This is my dream job and I am really looking forward to sharing my passion for music with as many people as possible. It is an exciting time to be joining Town Hall & Symphony Hall and my first plans are to take the business forward by further developing the e-marketing and CRM strategy, improving market segmentation and targeting to assist with promotions and programming and assessing new ways to develop the business, particularly in light of the current financial climate.”

Andrew Jowett, Director of Town Hall & Symphony Hall said, “Following the hugely successful re-opening of Town Hall last year, our two venues face new and exciting challenges ahead, so we are particularly delighted to welcome Frances whose professional expertise will be invaluable in building on our success and achieving our future goals.”

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Note to Editors
Frances Mann has worked in marketing for thirteen years, principally in the tourism and visitor marketing sectors. She has a first class honours degree in business management and tourism and is a practising member of the Chartered Institute of Marketing. She attained an Associate Diploma on the piano from the London College of Music at the age of sixteen. Her grandfather was principal horn in the City of Birmingham Symphony Orchestra (CBSO) and grandmother was a CBSO violinist. Frances has an affection for both venues: she performed at Town Hall prior to its closure in 1996 as part of a choral group, and her graduation ceremony was held at Symphony Hall.

Town Hall and Symphony Hall are managed together by Performances Birmingham Limited, a registered charity. Between them, the two halls present an exciting and varied programme of over 600 concerts and events a year, designed to appeal to people of all ages and backgrounds. Over 500,000 people visit Town Hall and Symphony Hall annually, and a thriving education/community department reaches a further 20,000 people of all ages.

Town Hall Birmingham re-opened in October 2007 following a £35m renovation funded by Birmingham City Council (£18.3m), Heritage Lottery Fund (£13.7m), European Regional Development Fund (£3m).