Performances Birmingham Ltd is an Arts Charity that processes data from its customers and supporters for certain legitimate businesses purposes necessary to fulfil its aims and charitable objectives. Our promise to you is that we will be clear, honest and open in the way we use your data, only use it in ways you should reasonably expect us to, and to stop using it should you request us to, or after you cease to engage with us for a reasonable length of time. This promise sets out the ways in which PBL uses your data and how you can hold us accountable for that.
We collect your name, address and electronic contact details (email and phone) in order to provide you with the services you have selected, such as purchasing a ticket, making a donation, becoming a member, attending an event or ensuring you have the information you need.
Use of data
If there is any important change to your booking we will contact you. This information, alongside your purchase and/or donation history, is used to select and inform you of other relevant events or activities we think may be of interest to you, as well as opportunities to support our work as an Arts Charity. We may combine information you provide to us with information available from external sources in order to gain a better understanding of our audiences, visitors and supporters to improve our fundraising and marketing methods. This may include information found in places such as Companies House, your biography on your work website or information that has been published in articles/ newspapers.
Contacting you by Post
If you do not want to receive information by post about events, offers or our fundraising activities, you have the option to change any of your contact preferences at any time by contacting us on the details shown below.
Contacting you by Email
If you have given us your email address as part of a ticket purchase, we will send you recommendations for similar events that we think you may enjoy, information about ticket offers, and relevant opportunities to support our work as an Arts Charity. Should you wish not to receive this information you will be given the option to opt out when joining the database, and you have the option to unsubscribe from future emails via a link at the bottom of the email.
Contacting you by Telephone
If you have given us your telephone number as part of a ticket purchase, we may use this to inform you of a cancelled or re-arranged performance, to gain your views on our service, or to talk to you about relevant opportunities to support our work as an Arts Charity. Should you wish not to receive calls from us please contact us on the details shown below.
Resident and Associate Companies
Where you have booked tickets with one of our resident and associate companies (CBSO, Ex Cathedra or BCMG) we will pass your contact and booking history details to them for the same purposes as listed above, so that they can be in contact with you directly about their activities. They will contact you directly to inform you of their own data policies and set out how you can opt out of their communications should you choose to.
Customers joining one of our membership schemes are, by doing so, agreeing to receive information by email relating to events and activities as a paid-for benefit of the scheme.
Other than for Resident and Associate Companies the personal information that you give us will never be supplied to anyone outside Performances Birmingham Limited for contact purposes without first obtaining your consent, unless we are obliged or permitted by law to disclose it. If you wish to amend your consent, please log into your online account or contact Box Office on 0121 780 3333.
Research and Industry Information
With agreement about data management protocols, we do make anonymised data available to other agencies such as the Arts Council or for analysis and research purposes (for instance, comparison sales trends over time and geographical comparisons). This assists with reporting to funders and strategic planning and helping us to make better business decisions. Your personal data will not be used to contact you by these agencies or companies.
Data Integrity and Security
We take steps to ensure that data is accurate, complete and up to date, and we regularly run checks to review our data. If you wish to correct any inaccuracies in your data, please log into your online account or contact Box Office on 0121 780 3333.
Data is only used for the purposes stated above whilst you continue to engage with us, through ticket purchase, donation, or viewing our online content. Should you cease to engage with us for a period of three years, your data will be supressed and you will cease to receive communications from us.
Access to information
You have a right to see what information we hold about you via a Data Subject Access Request. Please contact the Data & CRM Officer (Philip.firstname.lastname@example.org) who will be in touch to gain the relevant identification from you, and will provide results of your access request within one calendar month.
Who to Contact
Should you wish to contact us about the use of your data, or make a complaint please contact the Data & CRM Officer (Philip.email@example.com).